On Wednesday, October 9th, our Executive Search team co-hosted our latest CMO to NED event in partnership with EY’s Centre for Board Matters. ...
On Wednesday, October 9th, our Executive Search team co-hosted our latest CMO to NED event in partnership with EY’s Centre for Board Matters. Here, Celia Pronto shares advice for any marketers looking to transfer into the Non-Executive Director role.
One of the biggest pieces of advice I would give to any marketer is to really think about your transferable skills. Consider your abilities in areas like people management, stakeholder management, risk management, and reputation. What are those transferable skills that you can bring into the boardroom so that you don't pigeonhole yourself as purely being a marketer?
Celia Pronto is an accomplished marketing leader with over 30 years in the sector, leading marketing growth for a variety of brands. Celia is currently the Non-Executive Director at South East Water, Moto Hospitality, Samworth Brothers, Hostmore plc & Campden BRI, formerly Managing Director at Love Home Swap and formerly Chief Customer & Digital Officer at Casual Dining Group.
