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Popsa is on a mission to bring customisable goods to a new audience using the latest technology and the best user experience. Headquartered in London, the business launched worldwide in 2016 and are one of Europe's fastest-growing tech companies. Popsa is best known for their photobooks, but they’re focused on building a platform to help people to curate their experiences in lots of exciting ways.
Popsa have always been a great partner of 3Search. We have worked with them since 2020 on a number roles, so when they needed to perform a team build project due to recent funding they reached out to our specialist recruiters. This team build started with Copywriter jobs, a number of performance marketing roles and a CRM Manager. In total we have filled 9 roles with the business, but this particular team build involved 6 new hires, including...
With the business recruiting for such a wide range of digital marketing jobs, we put together a team of specialist recruiters to support on each skill set.
The team met Popsa’s CMO and Head of People at their office to really get into the weeds of what the business was looking for in each role. Having taken the time to understand the job descriptions in detail, the team was able to give Popsa guidance on the recruitment market and the type of candidate profile they would be looking at for the salary bandings on offer.
Popsa are an app-based business, so app experience was highly desired. This is highly sought-after in this market and so can be very competitive. Our recruiters performed a market map of all the available talent with app and web experience to widen to the pool of candidates.
After screening all of the interested candidates, the team delivered shortlists of the best candidates for reach role, resulting in offers just weeks later.
The process was not easy as the type of candidate the business was looking for tends to be very active on the market. As a result, our recruiters met all of the candidates in the process and got into the detail around what they wanted from their next role.
This allowed us to maintain strong communication with the Popsa team around where the candidates were in their own recruitment journeys. This included informing them of other interviews they had, other offers they were receiving, where the candidate's preference sided and what motivated them.
By taking these steps, our recruiters were able to advise Popsa on what to offer and what process to go through to secure their desired candidates.
We're really proud of this team build and look forward to partnering with Popsa on more digital marketing jobs in the future.
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