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Marketing Manager Jobs
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Marketing Managers
The people who make things happen
Marketing Managers play a crucial role play within the overall business. Responsible for increasing brand engagement, these marketers help drive conversions by finding the best ways to reach out to customers and grow sales. Indeed, they are instrumental in helping brands find a niche or expand into multiple segments based on careful analysis of data and considerations of audience personas.
This role requires someone who is agile and can quickly respond to changing marketing trends, adapting campaign strategies accordingly. Carrying out campaigns requires significant collaboration between team members, company leaders and external stakeholders or industry experts. To effectively coordinate marketing efforts, Marketing Managers develop a central vision for their brand, guiding design concepts for marketing materials and educating brand ambassadors on how to interact with their audience.
We understand that a great deal of your work involves reflecting on past marketing strategies and outreach campaigns. From here, you develop crucial insights about who your consumer is and what they interact well with. As a result, you can pivot or alter ongoing marketing plans to ensure a better user experience for your audience. Moreover, you may also advise the wider sales team of your key insights - enabling them to adjust their sales methods accordingly, achieving a better sales success rate.
Marketing Manager salary expectations: £42,000 - £65,000
The average salary for current Marketing Manager jobs across the UK by Industry:
Professional Services
£35,000 - £40,000
Business Services
£25,000 - £35,000
Technology
£28,000 - £35,000
Retail & eCommerce
£25,000 - £35,000
Travel, Leisure & Entertainment
£25,000 - £35,000
Progression and wider career opportunities for Marketing Managers
Due to your exposure to a variety of responsibilities, you hold strong transferable skills. For example, people management. As a Marketing Manager, you are responsible for nurturing and managing entry-mid level staff members. This exposure to people management allows you to knock on the door of director-level opportunities - alongside your additional leadership qualities and extensive industry knowledge.
Director of Marketing
With 5+ years of marketing managerial experience, you can expect to progress into a director-level role. This includes a greater focus on marketing strategy. After receiving research and reports from your organisation's Marketing Managers, you can gain an understanding of market conditions, customer data, and your competitor’s activities. From here, you have the power to adjust the overall business strategy, with the ultimate goal of increasing conversions, purchase intention and excitement of the brand’s prospective customers.
Salary Expectations: : £100,000 - £150,000
VP of Marketing
With 12-14 years of directorial experience, you may consider progressing into a C-suite role such as the VP of Marketing. This role requires a mixture of leadership, technical, and business skills. Acting as the voice of the company, you will use your knowledge to work between departments, bridging any gaps and strengthening outreach activities.
Salary Expectations: £140,000 – £200,000
Looking to hire your next Marketing Manager?
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