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As the Head of Customer Relationship Management, we understand how your business contributions are pivotal to the company. Responsible for maximising consumer retention and the acquisition of new consumers. You take the time to support and assist your team by analysing the current market trends and tracking project performance - keeping KPIs and campaigns at the forefront. Ultimately, everything you do as Head of CRM revolves around acquiring and maintaining customer relationships and driving revenue.
Grow your career with the latest Head of CRM jobs
As the Head of Customer Relationship Management, we understand how your business contributions are pivotal to the company. Responsible for maximising consumer retention and the acquisition of new consumers. You take the time to support and assist your team by analysing the current market trends and tracking project performance - keeping KPIs and campaigns at the forefront. Ultimately, everything you do as Head of CRM revolves around acquiring and maintaining customer relationships and driving revenue.
You are a versatile individual and an excellent communicator who can liaise with the CRM department, customers, and other departments to ensure that all the strategies hit the predicted milestones. By doing this, you’ll achieve a stronger connection with customers and critical internal figures within a business, providing your team with a greater knowledge of the goals and objectives you want to accomplish with customer relationships.
At 3Search, we recognise that you have excellent project management and communication skills. These credentials allow you to liaise with senior management, marketing and sales teams to create email marketing campaigns. You will lead teams and work with third-party agencies and email software to support your projects, ensuring that results are of the highest quality.
Head of Customer Relationship Management: What can you expect?
For the role of Head of CRM, we have crafted a list of the potential responsibilities and requirements employers are looking for in their candidates. Read through to discover more about the daily running of the role.
Responsibilities of a Head of CRM
- Head up and lead the CRM department of a business that focuses on data collection for client and customer insight
- Research and stay updated on the latest trends within the CRM space and see how this can apply to the business and your clients
- Analyse the customer experience and review strategies to ensure projects deliver an ROI
- Work closely with the sales and marketing teams on various strategies to ensure the overarching goals of the client and the business are aligned cross-departmentally
- Manages and reviews CRM budgets and forecast business projections to marketing and sales directors within the company
Requirements of a Head of CRM
- Experience in planning and delivering CRM strategies for various businesses
- Ability to analyse data and gather insight through CRM tools to enhance business processes
- Excellent interpersonal written and verbal communication skills
- Great leadership skills with an ability to motivate and encourage collaboration within a CRM team
Head of CRM: Salary Expectations:
The average salary for a Head of CRM across the UK:
London: £80,000 - £120,000
Greater Manchester: £65,000 - £80,000
Progression opportunities for Head of CRM
Due to your experience as Head of CRM, you have maintained and acquired abilities that enable you to approach your work with a flexible attitude and an acute sense of detail. You have additionally demonstrated your ability to lead teams well, cultivating outstanding interactions with clients and coworkers. Examine the choices for advancement listed below to find out where your career can guide you.
VP of Marketing
With 12–14 years of directing experience, you might advance your career to a C-suite position, such as Vice President of Marketing. You must demonstrate leadership, technical, and business skills as VP of Marketing. When taking this next step in your career, you will represent the brand and use your knowledge to collaborate with other departments. In the end, you will fill in any gaps and improve outreach efforts.
Salary Expectation: £140,000 - £200,000
Chief Marketing Officer
As Chief Marketing Officer (CMO), we understand how valuable your credentials are to any business's marketing team. You’ll be responsible for creating, developing and implementing innovative marketing strategies for organisations spanning a broad spectrum of industries. In addition, you help companies establish their short and long-term goals.
Salary Expectation: £130,000 - £220,000
Looking for a career as a Head of CRM?
We can help. Our team are experts in their field and have a wealth of experience placing senior-level CRM talent into international organisations. At 3Search, we are your partners. We want to help you with opportunities to learn and grow. We adapt our recruitment processes to suit your career goals and individual needs. Speak to one of our staff today or view our Head of CRM jobs below.
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