Product Marketing Manager

I am working with a high-growth SaaS business in Hampshire to help them hire for a new role on their team, a Product Marketing Manager. They are a global business who sell their products in the UK, US and Australia targeting SME's.

They are a small business with circa 10 people but they are scaling and this is one of their pivotal hires for 2025! You will play a key role in shaping their positioning, messaging and GTM strategies as well as bridging the gap between product, sales and marketing.

About the Role:

• Develop compelling product messaging tailored to their customer personas.
• Create messaging and content that sets them apart from competitors.
• Plan and execute go-to-market strategies for product updates and launches.
• Create high-impact content such as whitepapers, case studies and product comparisons to drive awareness and conversions.
• Gather and analyse customer feedback.
• Use tools such as Google Analytics and HubSpot to track and analyse campaign performance.
• Develop sales enablement materials such as pitch decks, battle cards and FAQ's to support the sales team.
• Collaborate with the creative team to execute engaging product tutorials and videos.
• Work closely with product management team to align marketing efforts with the product roadmap.

About You:

• 4-5 years experience in B2B Product Marketing
• SaaS or Tech background is essential 
• Proven track record in developing go-to-market strategies and launching new products or features
• Familiarity with developer-focused products such as APIs and integrations.
• Excellent communication, story-telling and project management experience
• Comfortable working in a hands on/strategic role 
• Thrives in a fast-paced scale up environment 
• Skilled in Google Analytics, HubSpot or similar tools

Benefits:

• Competitive salary and benefits package
• Opportunities for professional growth and development
• Private medical insurance
• Company pension scheme
• Death in service cover
• Paid training and courses to meet your requirements
• Drinks, fruit, and snacks in office
• Flexible working arrangements (hybrid)

Apply now or send your CV to laura@3search.co.uk