CRM Manager

CRM Campaign Manager – 12 Month FTC

• Salary: £50,000 per annum
• Location: Bedfordshire (Hybrid, 2 days in-office)
• Key Feature: Lead high-impact CRM campaigns for a dynamic D2C e-commerce brand

  
We are working with a thriving, e-commerce business that has a mission to help pets live longer, more active lives. As a leader in the industry, the company uses innovative science and heartfelt dedication to support across the UK and beyond. This is your opportunity to be part of a fast-paced, purpose-driven team that genuinely makes a difference.
  
The CRM Campaign Manager will step into a key role to cover a 12-month maternity leave. You will own and execute strategic CRM campaigns across multiple channels, including email, SMS, and direct mail, driving customer engagement, retention, and lifetime value.
  
The CRM Campaign Manager will:

• Develop and manage a comprehensive broadcast CRM plan for email, SMS, print, and direct mail
• Collaborate with brand and product teams to integrate engaging marketing campaigns with a commercial focus
• Lead a test-and-learn approach, conducting A/B tests to optimise performance and refine CRM strategies
• Manage and mentor a CRM Executive, fostering growth and ensuring high-quality campaign execution
• Act as the key point of contact with CRM platform providers, driving system enhancements and best practices

  
The role requires:

• Proven experience in CRM management within a D2C or e-commerce environment
• Strong analytical skills with the ability to translate data into actionable insights
• Excellent communication and stakeholder management abilities
• Familiarity with GDPR and PECR regulations
• A proactive, problem-solving mindset with a passion for innovative marketing

  
The benefits include:

• Private healthcare and wellbeing support
• Dog-friendly offices and a dynamic, supportive work culture
• Individual training budget to support your growth
• Hybrid working with two days a week in the Bedfordshire office

  
We are committed to promoting equality of opportunity for all employees and applicants. In line with the Equality Act 2010, we strive to create an inclusive, diverse environment where everyone can thrive, free from discrimination or harassment.
  
Apply now to take your career to the next level with a pioneering company!