Copy and Content Manager

Job Title: Copy and Content Manager
Salary Range: £40,000 - £50,000
Location: London – Hybrid

Our client is a leading travel insurance group that’s seen rapid growth and earned multiple awards for excellence. This organisation specialises in supporting customers with medical conditions, who may otherwise struggle to find travel coverage, and has become a trusted name across the UK, Australia, and Ireland. They are known for their outstanding customer service, a focus that has earned them a spot as one of the best companies to work for in London. With a strong commitment to innovation and growth, this role offers a unique chance to join a team that values creativity, collaboration, and impact.

The Copy and Content Manager will have the opportunity to create dynamic, persuasive content for various channels, including web, email, print, and video. You'll drive monthly content strategy, ensuring consistent tone and style across the group’s brands, as well as working closely with marketing and business teams in the UK and Gibraltar. This role also includes managing editorial planning, editing third-party content, and refining content to enhance readability and engagement scores.

The Copy and Content Manager will:

• Lead monthly editorial planning and ideation for content across channels
• Produce and optimise SEO-friendly content for websites using publishing systems like WordPress and Webflow
• Craft compelling copy for email, social media, direct mail, and video scripts
• Ensure a consistent brand voice across all customer touchpoints, adapting style for each brand as needed
• Collaborate with cross-functional teams to maintain brand cohesion and quality standards

Essential Skills:

• Minimum of 3 years of B2C copywriting experience, with a strong grasp of SEO fundamentals
• Proven experience producing content that drives high ROI and conversion
• Exceptional research and analytical skills, with the ability to translate insights into engaging content
• Highly motivated, innovative, and adaptable to a fast-paced environment
• Strong organisational skills and collaborative communication style

Benefits:

• Competitive salary with flexible hybrid working model
• Opportunity for professional growth within a rapidly expanding company
• Exposure to multiple brands within the travel insurance sector
• Chance to make an impact on customer experiences across diverse regions
• Supportive, innovative, and high-energy team culture